Cookie Policy

Essential & Functional Cookies

Essential Cookies are also sometimes called “strictly necessary” they are automatically dropped onto your computer, tablet or mobile when you access our websites as they are essential for our website to function correctly.

Functional cookies allow us to remember any preferences you’ve made and we use them to improve your online experience. These cookies are anonymous and don’t track browsing activity across other websites.

Personalisation & Re-targeting cookies

Personalisation cookies help us to tailor our website based on your interests. They tell us how you’re using the site, so we can show you products and offers that might be of interest to you.

Targeted cookies are used by advertisers on our website. They track your browser when you visit different websites to understand what you're interested in and use this information to display more relevant adverts to you on other websites.

Analytical & Tracking Cookies

Analytical & Tracking cookies are used to track visitors on the website. How you browse, how long are you staying on the site, what you are looking at and when you have made a purchase. They are essential in measuring customer experience, the performance of a website, and to optimise it.

pxc_session

Session

First party session cookie used to store information relating to the current application state such as current page, contentful slug.

XSRF-TOKEN

Session

A token to mitigate against cross site request forgery attacks. This token is refreshed with every page load and prevents AJAX requests from external sources.

_ga

2 years

Used to distinguish users.

_ga_{{container_id}}

2 years

Used to persist session state.

visitor_id{{accountid}}

1 year

The visitor cookie includes a unique visitor ID and the unique identifier for your business unit. For example, the cookie name visitor_id12345 stores the visitor ID 1010101010. The account identifier, 12345, makes sure that the visitor is tracked on the correct business unit. The visitor value is the visitor_id in your business unit. This cookie is set for visitors by the Account Engagement tracking code.

pi_opt_in{{accountid}}

1 year

If Tracking Opt-in preferences is enabled, the pi_opt_in cookie is set with a true or false value when the visitor opts in or out of tracking. If a visitor opts in, the value is set to true, and the visitor is cookied and tracked. If the visitor opts out or ignores the opt-in banner, the opt-in cookie value is set to false. The visitor cookie is disabled, and the visitor isn’t tracked.

visitor_id{{accountid}}-hash

1 year

The visitor hash cookie contains the account ID and stores a unique hash. For example, the cookie name visitor_id12345-hash stores the hash “855c3697d9979e78ac404c4ba2c66533”, and the account ID is 12345. This cookie is a security measure to make sure that a malicious user can’t fake a visitor and access corresponding prospect information.

lpv{{accountid}}

1 year

This LPV cookie is set to keep us from tracking multiple page views on a single asset over a 30-minute session. For example, if a visitor reloads a landing page several times over a 30-minute period, this cookie keeps each reload from being tracked as a page view.

pardot

1 year

A session cookie named pardot is set in your browser while you’re logged in as a user or when a visitor accesses a form, landing page, or page with Account Engagement tracking code. The cookie denotes an active session and isn’t used for tracking.